When I enter a bookshop and ask for something light, I normally assume that I will get a book and it will be some light reading, not something in bright colors or below 500-gram weight. What’s more, there is no elevated risk that I will be misunderstood. I go out of the shop with the book I wanted, and the whole experience leaves me satisfied. That’s what happens in the physical reality. Are the expectations so different when it comes to our pursuits in the virtual reality? If they are, why? And now: what all this has to do with semantic search? Let’s analyze this simple bookshop example and ask what were the keys to this success.
If you have been following our blog, you probably have noticed that this year we have been publishing a lot about chatbots. Indeed, most of the companies in the AI sector have done the same and it is not a coincidence. As messaging apps usage grows, chatbot adoption increases. Every company wants to offer their clients more value and new channels of personalized communication.